
The market cleansing period: large-scale urban real estate becomes a trend
Thursday, 7 May 2026
"Regarding liquidity and selling prices, the apartment segment is forecast to continue leading supply and transactions across the entire market. The price increase trend is expected to persist in a selective manner, focusing on reasonably priced projects with convenient transportation connections, developed under the TOD model, with established infrastructure and basic amenities, capable of attracting real housing demand."
from
Cafef
This market phase signals a fundamental shift from speculation to value-driven investment. The "cleansing" process, reinforced by tighter credit policies and rising buyer discernment, is weeding out substandard projects. For seasoned investors, this is a healthy correction that rewards due diligence and long-term fundamentals.
Large-scale urban developments (đại đô thị) are emerging as the clear winners because they offer integrated infrastructure, actual livability, and operational track records—qualities that sustain value even in downturns. In the near term, liquidity will concentrate in these projects, particularly those with TOD (Transit-Oriented Development) models, completed amenities, and verified occupancy rates. Price appreciation will be selective, favoring projects that already demonstrate real demand rather than speculative hype.
For buyers, the strategic move is to prioritize assets with demonstrable utility and community formation. Avoid off-plan projects lacking concrete infrastructure; instead, target those where residents already live and use facilities. For investors, this is a time to rotate capital from land banking or pre-sale speculation into operational real estate that generates rental income and capital preservation. The market is rewarding patience and substance over speed and promises.
Opinions from: EcoGreen Saigon Real Estate Research Team




